Ikigai Labs
A marketing site rebuilt to be read by people and by crawlers
The old site was beautiful and invisible. Almost every page was rendered client-side and almost none of it was indexed.
- +186%
- Organic sessions
- 0.9s
- Largest paint
- +22%
- Qualified leads
The problem
Content lived inside a component tree that only ever ran in the browser, so the pages that were meant to bring people in were the pages search engines never saw.
What we changed
Pages became static by default, with the interactive parts isolated to the few places that genuinely needed them.
Information architecture was rebuilt around the questions people actually search for, rather than around the internal shape of the product.
Where it landed
Organic traffic roughly tripled over two quarters, and the site stopped depending on paid channels to be found at all.
Whether you are launching a new product or refreshing your identity, we are ready to help turn ideas into meaningful outcomes.
You will be assisted by :
Adrian Volkov
Chief Product Officer
- Creative thinking behind products
- Fast launch for great outcomes
Ready to build
Your Brand.
2 spots left for July